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Tag Archive : SEO in New Zealand

Basics of Good Search Engine Optimization

SEO is a technique for improving a website's position or ranking in search engines like Google, Yahoo, and Bing. The success of an internet based business can depend on how well you implement your online marketing strategy and especially search engine optimization. You can loof for the best search engine optimization company, NZ for SEO services.

Image Source: Google

The key to online success depends on good SEO practices and following the rules of the major search engines.

keywords: Keywords are the basis of search engine optimization. They are essential for SEO campaigns and the most important tool in a website owner's toolkit.

Therefore, keyword research is essential for any strategy and campaign. Those who rank at the top of search engine results pages have a very good understanding of what their primary audience is looking for. Before setting up your website or online store, list the keywords that best describe your business and compare them to businesses.

Title Tag: The title tag is a very important part of the web page in optimizing your website. Search engine spiders use title tags to determine what the content is for and what keywords to target.

Description Tag: The meta description tag is also an important element of a website, not only for search engine optimization, but also for end users. This is the first thing a potential visitor to your site will read, and you should make sure that your link is clicked before any other results on the page.

It's also mportant not to use bold text to include keywords in your links, as search engines will look for unwanted anchor text and penalize your site.